Ciao UK now offers a more useful merchant account interface and better visibility of pay per click detail
September 10th, 2009
New Merchant Interface for Ciao UK
September 7th, 2009
AdWords Networks – Search, Partner and Content Mistakes Explained
The AdWords Networks are very different, and should be treated separately. So start your new campaigns with Google Search ONLY.
You need to test your first campaigns with the best quality traffic you can get.
The default setting for new campaigns always includes all three networks, but they each behave very differently.
Make sure you turn off all [...]
September 4th, 2009
AdWords or SEO – Which Comes First and Why?
AdWords – otherwise you just wasted money and time trying to get traffic for untested keywords.
Everybody seems to think that getting “free” traffic from natural or organic rankings in Google, by using Search Engine Optimisation (SEO) techniques is the best thing to do.
Yet nothing could be further from the truth. They are completely complementary.
Firstly, SEO [...]