How a brand new feature in Google will dramatically increase your e-commerce website exposure – overnight, and with no additional AdWords costs.
Are you getting enough cost-effective online sales from your ecommerce store and Google AdWords? Or are you missing out on additional exposure and more sales you could be getting with your product advertising in the Search results pages?
Introducing Google Plus Box: a brand new feature in Google AdWords which will dramatically increase your e-commerce website exposure overnight
If you own an ecommerce store selling retail products using Google AdWords, you want to maximise your opportunities of being seen when people look for you on Google.
You also want to increase the likelihood of people clicking through on your ads, and buying your products when they do.
You now have the opportunity to partner with Gillissa and our unique Feed Manager service to start displaying your product images, descriptions and pricing information directly within your AdWords ads themselves in the Sponsored Links section of results pages.
The Plus Box turns your current text-only based AdWords ads into a selection of compelling image-based ads displaying much more detail and pricing information, taken in real-time directly from your product catalogue.
Very few advertisers are currently aware this service exists, and it is currently only available in the United States.
But, as a selected Agency Partner, Gillissa has been invited by Google to participate in a limited implementation of the new service in the UK.
Immediately underneath the usual text-based ad, you see a small plus sign, which when clicked, expands to show full details of your top related products, including your images, description and pricing.
Interested Google users can see full details of your products, without you incurring a click charge, and preselect the items they are interested in to view in full detail without losing time exploring your website, possibly leaving before making a purchase or enquiry.
A click on a product image goes directly to the product on your website.
By partnering with Gillissa, your AdWords account can now be linked to an existing or new Google Base product feed account, and it’s free!
This exciting new feature gives you all this:
Many of the major shopping comparison websites, including Kelkoo, offer a similar feature.
This makes Google Base (formerly “Froogle”) a critically important factor in your Search Engine Marketing strategy.
Talk to Gillissa today about managing your AdWords campaigns, and linking them to a new or existing Google Base product feed account.
Our exclusive Feed Manager service generates or updates the Google Base account with your product catalog and image files to create a guaranteed error-free database of all your products, ready to link to the Plus Box feature.
We are one of the few agencies in the UK that Google have invited to have access to this important new AdWords feature.
Feed Manager is proprietary to Gillissa, and was developed to produce shopping channel output feeds, including Kelkoo and Google Base, and performs verification and quality checks which are essential to successful working with Plus Box.
The resulting output can also then be used to expand your advertising into all major UK shopping sites at no extra charge, providing a truly integrated product advertising service across all online channels, many of which provide additional sales opportunities at comparable or better cost and quality to Google AdWords.
This is a groundbreaking change in Google AdWords, giving you a huge first mover advantage!
So be sure you’re not missing out ...
We provide a free audit of existing AdWords accounts, a full management service and proven outstanding ecommerce experience and results with established online retail stores:
Click the images below to see Plus Box in action for some of our customers.
